PRESS RELEASE: Belgians and Expats to Plant a Forest in One Day

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WHAT: The 2nd Sunbeams tree planting event! As a contribution to the United Nations Environment Programmeís (UNEP) Billion Tree Campaign, Belgians and expatriates of all ages will join forces in Gooik on Sunday, March 20th, 2011 to plant a forest of several thousand trees in a single day. The initiative is organized by Sunbeams with the technical assistance of the forest association of Flanders or Vereniging voor Bos in Vlaanderen (VBV). This initiative is supported by the King Baudouin Foundation (BreXpat), the Agency for Nature and Forest, and the Flemish Government.

As well as planting a forest in Belgium, participants at this Sunbeams event will be making a financial contribution to the planting of a green corridor in the Republic of the Congo, a project organized by Jane Goodallís Roots and Shoots program.

Media attending the event will be able to:

  • Interview tthe EC Commissioner for Environment (Mr. Janez Poto?nik), the British Ambassador, (Mr. Jonathan Brenton), the Slovene Ambassador (Mrs. Anita Pipan), the founder and president of Sunbeams (Mrs. Ilke Pedersen-Beyst), the representative of UNEP (Mrs. Cecilia Morales), the director of the VBV (Mr. Bert De Somviele), and other key guests, including a delegation from the Slovenian Embassy who will be commemorating their national independence.
  • Take human interest video or photographs of the event organizers, the site of the new forest, and event participants, including children from many Belgian and international schools actively planting trees together.

WHEN: 11.30 a.m. on Sunday, March 20th, 2011 (Official Welcome)

WHERE: Frankrijkstraat 10, 1755 Gooik.

WHO: Sunbeams is a not-for-profit association that helps people living in Belgium take practical steps towards living a more environmentally-responsible lifestyle.

The VBV (Vereniging voor Bos in Vlaanderen) is a key European participant in UNEPís Billion Tree Campaign and has pledged to plant 1 million trees in Flanders. They provide the technical support to the Sunbeams event.

UNEP is the voice for the environment within the United Nations system. Its Billion Tree Campaign is a tree planting initiative that has already seen over 10 billion trees planted worldwide.

TO ATTEND: To register your interest in attending this event, please contact Ilke Pedersen-Beyst: This e-mail address is being protected from spambots. You need JavaScript enabled to view it (+32 (0)488 878 014).


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